We don’t just write about pet products — we live with them. Our team is made up of real pet owners, experienced writers, and lifelong animal lovers who test, compare, and honestly evaluate the products you’re already researching. No sponsored opinions. No inflated ratings. Just straightforward insight from people who’ve had a GPS collar fall apart on a trail, tried four litter boxes before finding one that actually works, and learned the hard way which “vet-approved” foods a picky cat will actually eat.
Every review on Trusted Pet Review reflects weeks — sometimes months — of real-world use. We’re here to save you the time, the money, and the returns.
Gary is a serial entrepreneur who scaled an e-commerce business to over $40 million in annual sales before exiting and moving into coaching. He now helps other e-commerce brands build the systems and processes that got him there. Gary also runs a virtual assistant company in the Philippines, which supports operations across the Pawzitivity Pets network. He brings an operator’s eye for quality and a consumer’s instinct for what actually matters. Learn more at GaryNealon.com.
Ryan has been building businesses since 2008. He co-founded a digital marketing agency, helped Gary scale his home improvement brand, and later launched a lifestyle brand with his wife Ashley that’s grown to over 700,000 followers. Ryan understands audiences — what earns their trust, and what loses it fast. That perspective shapes how Trusted Pet Review approaches every review we publish.
Nikki is the testing engine behind a huge portion of what you read here. With over a decade of experience writing about pet health, nutrition, and gear, she’s one of the most thorough product evaluators in the business. Her household currently includes a dog, five cats, and a small stray colony she cares for — which means she tests products under real, messy, multi-pet conditions, not controlled lab settings. If something doesn’t hold up in Nikki’s house, it doesn’t make our recommended list.
Jamey grew up on a farm in Ontario, Canada, surrounded by every kind of animal imaginable. She now lives in Victoria, British Columbia, with her Balinese cat, Milo, and brings a research-first approach to everything she writes. Jamey is particularly focused on helping pet owners cut through marketing noise to find products that genuinely deliver — especially in health, nutrition, and tech categories where the claims often outpace the reality.
Laura holds a degree in animal media creation and has spent years working hands-on with both dogs and cats in professional and volunteer settings. A lifelong Border Collie owner, she brings practical, grounded knowledge to her reviews — the kind that comes from real experience, not just research. Laura has a talent for explaining complex topics in plain language, which makes her a natural fit for a site built around helping everyday pet owners make smarter choices.